fyffes Case study
Fyffes is a global leader in the production and distribution of fresh bananas, pineapples, and melons. With a legacy dating back to 1888, Fyffes is renowned for its commitment to quality, sustainability, and supporting local farming communities. As one of the oldest fruit brands in the world, Fyffes continues to deliver fresh, high-quality produce to markets worldwide, building trusted partnerships with growers and customers alike.
The Solution
Implement Carrier Vetting Technology
We implemented advanced carrier vetting technology to evaluate potential carriers based on their past performance, reliability, and pricing history. This technology streamlined the selection process, ensuring that only the most qualified carriers were chosen for the new lane.
Weekly Transit Options
This list was continuously updated based on carrier performance and market conditions. Having a robust pool of pre-vetted carriers ensured that we always had reliable options available, reducing the risk of service disruptions.
Data Analysis
Our team conducted a thorough analysis of pricing data from previous hauls to identify trends and patterns. This analysis informed our strategy, allowing us to make data-driven decisions that optimized cost and service levels.
The Challenge
Fyffes secured an opportunity to distribute their bananas to Sprouts stores nationwide, creating a need for reliable transportation. They tasked us with managing a key lane from Oxnard, CA, to the Aurora, CO, Sprouts Distribution Center. As this was a new lane for Fyffes, they faced the challenge of having no established carrier relationships or cost structure in place.
The Result
About fyffes
sweet bonus
As promised if you made it to the end of this case study we have a special treat for you.
We’ve compiled our list of vetted carriers that were used to execute this lane. If you are interested in free access please provide your name and email!